Principals
Ashlee Nichols
Chief Creative Officer
Ashlee Nichols is a producer, editor and writer whose work spans scripted features, documentaries, unscripted series, and branded campaigns for CBS, Paramount+, Amazon, Netflix, PBS, and NASA+. She co-led creative on NASA+’s Cosmic Dawn, edited Secret Celebrity Renovation and The Challenge, and produced campaigns and spots for The Flash, Criminal Minds, NCIS, Young Sheldon, and Amazon’s NFL streaming deal. Trained at Robert Rodriguez’s El Rey Network, she fuses creative vision with precision to craft compelling stories.
Cimcie Nichols
Executive Producer, Marketing & Experiences
Cimcie Nichols is a producer, on-camera host, and creative strategist whose career spans music, television, live events, and brand experiences. She has provided crystal bowl sound design for NASA+’s Cosmic Dawn, hosted for Roland at NAMM, produced projects for John Denver’s estate, and appeared as a lead actor on GSN’s Hellevator. Founder of Hatchet Granny, she merges her entertainment expertise with brand marketing savvy to craft immersive experiences and products that captivate and connect audiences.
Conrad Reeder
Chief Story Officer
Conrad Reeder is a writer, lyricist, and creative producer whose expertise in storytelling and original music production makes her a valuable asset to production teams. With a career that spans award-winning plays, published works, and collaborations with Grammy-winning musicians, she brings a sharp narrative sense and a deep understanding of how words, music, and visuals work together to move an audience. From crafting copy that captures a project’s voice to producing original songs and creative concepts, Conrad helps deliver content that is distinctive, emotionally engaging, and unforgettable.